Why Deploy a Mobile App for Your Event

Our customers deploy Purple Forge conference & event solutions to take advantage of:

• Real-time interaction between participants
• Real-time participant access to event information
• Real-time participant access to social networks
• Real-time dissemination of information to participants
• Organized presentation of event information to participants
• Efficient collection of information from participants
• Efficient collection of information by participants
• Improved decision making for participants
• Revenue streams
• Brand extension for the event
• Enhanced visibility and brand extension for exhibitors and sponsors
• Enhanced matchmaking opportunities between exhibitors and attendees
• Environmental benefits
• Enhanced navigation of event for participants (floor plans, schedules, agendas)
• Community development and maintenance
• Enhanced attendee experience
• Reductions in operations costs
• New advertising and messaging platform
• Access to new customers (social networks, viral communications)
• Enhanced reputation and influence for the organization
• Competitiveness with other events
• Accces to changing demographic of mobile device users
• Extension of existing event assets and platforms
• Simplicity, usability, clean user interface
• Event analytics
• Integration of mobile, online and face-to-face experience

Revenue Opportunities

Purple Forge's mobile conference & event solution offers several revenue opportunities.  These revenue opportunities often cover the cost and can be a profit generating addition, examples include:

• Advertising (banner ads, splash screens, app platforms)
• Sponsored content (surveys, updates, features)
• Exhibitor content upgrades
• Year round sponsorship opportunities
• Lead retrieval
• Merchandise sales
• Overall app sponsorship
• Sponsor logo pages with click through to sponsor information or website

Solution Features

Purple Forge offers a flexible solution for event organizers which includes the following features:

• Installable Android, iPhone, Blackberry apps
• An enhanced mobile website that runs on the iPhone, Blackberry, Android, HP WebOS, Windows Phone 7, Nokia as well any tablet device such as iPad, Samsung and HP
• Interactive attendee schedule which allows users to build and edit their own schedule
• Interactive exhibitor directory which allows users to build and edit their own "must see" list of exhibitors
• Polls and surveys
• Extensive sponsorship and advertising features for monetization
• Floorplans and site maps
• Exhibitor directory
• Tourism directory 
• Collateral requests and auto-fullfillment
• Newsletter signup
• Social media dashboard including support for YouTube, Flickr, Picasa
• Push notifications to get the message out
• Social networking integration including Twitter and Facebook
• Unique "instagram" style content creation capabilities such as "Create a Postcard"
• Self-advertising and viral 
• Location aware directories - users can view entries "near-by"
• Multi-language support
• Update your app in real-time using secure web-based content management system

Example Customers

Example customers of Purple Forge conferences and events solution include:

• Calgary Stampede
• UBM - GTEC, Canada's Government Technology Event
• Conservative Political Action Committee (CPAC)
• CanWEA
• CanSIA
• National Capital Commission
• Inter-American Development Bank
• Government of Canada - Canadian Heritage

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Memberships

Purple Forge is a proud member of IAEE, MPI and PCMA.

Purpleforge is a supplier member of International Association of Exhibitions and Events. This organization is the most respected organization for suppliers to the Events industry. Organized in 1928 as the National Association of Exposition Managers to represent the interests of tradeshow and exposition managers, the International Association of Exhibitions and Events? is today the leading association for the global exhibition industry. Today IAEE? represents over 8,500 individuals who conduct and support exhibitions around the world.

Successful meetings and events don't just happen, they are the result of strategic thinking, professional execution and quantifiable impact. Here you will find a variety of resources to aid you in the development of exceptional meetings. MPI?s volunteer-based board of directors governs the organization consistent with its Bylaws and Policy Manual.